Project Overview
We completely refreshed their visual identity, crafting a modern, cohesive design system with updated colors, typography, graphic elements, and a refined logo. The goal was to align their visuals with their mission, reflecting their innovation and helping them stand out in a competitive market.
Challenge
When Go WorkHorse approached us, they were grappling with an outdated brand and website that no longer reflected their evolving mission and values. The existing visual identity lacked cohesion, and the website presented a poor user experience, making it difficult for users to engage with their platform effectively.
Services
Branding
Graphic Design
Brand Strategy
UX Design
Website Design
Website Development
Strategy & Approach
We delivered a complete transformation for Go WorkHorse, including a modernized visual identity with a refined logo, cohesive color palette, and updated typography. The website was refreshed with clear, engaging communication and a sleek, user-friendly design. By combining aesthetics with functionality, we created a seamless digital experience that aligns with their brand and resonates with their audience.
The Result
By refreshing the brand aesthetics and overhauling the outdated website UI, Go WorkHorse now stands out against its competitors. With enhanced trust signals, a clear and intuitive website, and vastly improved visuals and user experience, they’ve gained a significant edge in their market.
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